Public preview • Limited evidence snippets
Subscription Churn in the First 1–2 Months
RetentionSaaSSeverity 78/100
Customers sign up and pay, but churn quickly because value isn’t recurring, results aren’t measurable, or workflows don’t repeat.
Who experiences this
Subscription founders, PLG teams, growth marketers
Why now
- Churn kills compounding growth
- CAC payback is harder; retention is the lever
- Competitors are cheaper; you need durable value
Evidence snippets (preview)
These are anonymized excerpts. Full threads, clustering, and supporting context unlock inside the app.
““We can get trials → paid, but month two retention is brutal.””
🔒 Full context in paid evidence.
““Users say it’s useful… then stop using it and cancel.””
🔒 Full context in paid evidence.
““We’re not sure what the ‘weekly hook’ should be.””
🔒 Full context in paid evidence.
What people try today
- Discounts or annual pushes
- Feature shipping without activation improvements
- More notifications that become noise
Monetization angles
- Retention diagnostics + churn reason analysis
- Recurring reporting/digests to create habit
- Lifecycle playbooks by segment
Next steps
Use the guided flow to validate this problem, then unlock full evidence when you’re ready.